6 Comments
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Melinda Copp's avatar

This is so helpful. Thank you!!

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Tracy Sumner's avatar

Great info, Ines! ❤️

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Ophelia Wells Langley's avatar

Thank you so much for this breakdown! I'm curious if you still find Bookbub to be worth the effort - I've seen a lot of discourse that the approach to this is changing. If it were today, would you do a BB again? Or would you find your efforts and money spent better elsewhere?

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Ines Johnson's avatar

It always depends on what your goal is. If I'm used to making $10K with each Featured Deal, then that's probably not happening regularly anymore. If I need eyeballs on a book, then BB has reader eyeballs. If it's a backlist book, that's going to be a different goal than a front list of books. When people have discourse, they have their own needs in mind. Make sure you're needs are clear and that's how you investigate if a tactic might be worth your while.

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Dylan Allen's avatar

Thank you for this. The breakdown of what you need to make a day is really helpful for me. Having a very clear goal is key. Achieving it is where I get stuck, but that part of your breakdown was also helpful. I'm not reliant on the whims of fate.

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Ines Johnson's avatar

Woman, you got my digits. We can talk anytime ❤️

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